Good questions. And most important question for yourself if you have a website or want to improve your business or website traffic. Here comes SEO (Search Engine Optimization). People search information on Google and your website should be on top of those results. Am I correct?
What is an SEO?
The full abbreviation of SEO is Search Engine Optimization. People search on Google and other search engines to know information. On a daily basis Google receives over 5 Billion of search queries. If you have a website, you need to bring people to your website and convert them as your customer. So here comes SEO. If your website is search engine optimized then your website will be among the top result in Google SERP. I think you got your answer of your question “what is an SEO”.
Why it’s is important
It’s a critical and important steps to bring traffic to your business website. Just think, you have a beautiful website and you invested lots of money to develop your website. But is your website helping you in bringing new customers? How people will find you. If your site is search engine optimized, people will find you on search engine result page and they will come to your website.
Without website traffic, your website is meaningless. You must know that already. Designing a good website is not all. Effective design and effective marketing strategy is the most important thing. And if you want to get lots of website traffic without investing any money you need to give some effort to improve your website’s SEO ranking. It’s not easy and can’t be done in a single day.
SEO is not a 1 day job
It’s not so easy if you think. Because your competitors are also optimizing their website (trust me they are doing right now while you are reading this). In the Google search result page you have to beat your competitors and outrank them with your smart and latest SEO techniques and it never happens in a single day.
SEO is a continuous process. And you need to make plan to achieve good results to outrank your competitors. It requires skill and dedicated mindset. Either you study or learn or hire an SEO expert for your website. Trust me, it’s worth more than money now a days.